Meet Ilana Kadonoff, owner of the Canadian vegan company Sweets From The Earth.
“It all began with a rabbit.
Yes, the cute fluffy little animal is in a way responsible for Sweets From The Earth. It was the mid-70s, and my dad went out hunting with a neighbor. The next day, the neighbor came over with rabbit stew, and as a 7 year-old animal lover, I was horrified. It was then I declared myself a vegetarian. I began fending for myself in the kitchen amongst my meat-eating family, and learned to love cooking and then…baking.
My passion for food meant that years later when I adopted a vegan lifestyle, I didn’t think for an instant of giving up my love of luscious, decadent desserts. Instead, I decided to learn the craft and science of baking in pastry school, and soon enough discovered that no animals or animal by-products need be used in the making of sweet delicious things. I began whipping up the kind of scrumptious cookies, cakes and treats that dessert lovers everywhere dream about, and in 2002, Sweets From The Earth was born.
Today, Sweets From The Earth makes a full line of original recipe, egg and dairy-free baked goods, which are made all the more delectable by using only the best all natural, 100% plant-based, GMO-free ingredients.
Bonus: You don’t have to be vegan or have dietary restrictions to love these desserts – any old sweet tooth will do. They’re a healthier alternative to your run-of-the-mill baked goods, and you’ll never miss what’s missing from them!
And where is all this yumminess created? In two separate facilities: One dedicated dairy, egg, peanut and nut-free, the other dairy, egg wheat and gluten-free.”
This is a great story of a child trusting their natural good instincts and not being swayed by grown-ups – she reminds me a little of Luke Walker for whom it also began with a rabbit 😀
And look at these for a happy ending:
And those are just a little taster. Get over to Sweets From The Earth and see what else they’ve got!